Bixa Orellana also knows as Annatto produces seeds containing a pigment called bixin.
Bixin is a yellow-orange-reddish carotenoid which can be used as a colouring agent. Bixin is oil soluble compound. Bixin through the process of saponification can be converted into Norbixin which is water-soluble.
Praana offers 5% & 10% Bixin and 5% & 10% Norbixin.